January 5, 2021

    PRODUCT PLACEMENTS: IN NEED OF IMPLICIT MEASURES

    In a study that is in some ways even more compelling, we demonstrated a double dissociation between explicit and implicit…
    February 3, 2021

    Brand Engagement Metrics

    Number of posts, impressions, virality, and reach are good measures of activity on a social network. But part of the…
    February 7, 2021

    Strategies and Tactics in International Business Negotiations

    Ramond Saner We have now staked out the framework for a successful negotiation. We know our needs. We know exactly…
    March 9, 2021

    Bureaucracy and Charisma in Fashion Firms

    Fashion firms operate as bureaucracies. Yet if we step inside these firms we are likely to find an organizational culture…
    January 21, 2021

    Overview of Software Modeling and Design Method

    The software modeling and design method described in this book is called COMET (Collaborative Object Modeling and Architectural Design Method),…
    4 weeks ago

    What is a Good Outcome?

    A good agreement is one which leads to successful implementation. There are many examples of firms getting into trouble because…
    4 weeks ago

    Women’s Ready-to-Wear Fashion

    When considering fashion for men and for women it is important to take into account not only the historical moment,…
    January 29, 2021

    6 Ways Drinking Warm Water Can Heal Your Body

    Stay focused and remember we design the best WordPress News and Magazine Themes. It’s the ones closest to you that…
    April 1, 2021

    Negotiation Styles in Other Countries

    During the last 15 years, a group of colleagues1 and I have systematically studied the negotiation styles of business people…
    February 1, 2021

    Web Platforms with Built-In Social Integration

    Software platform developers have not stood by idly while businesspeople ponder how to make their websites more social. Major e-commerce…
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