January 3, 2021
FACTORS INFLUENCING PRODUCT PLACEMENTS
The company considering buying a product placement has several issues to consider, such as how central the product is to…
March 13, 2021
First-Person Space Invaders
Despite a growing list of competitors and mounting internal problems, Atari remained one of the strongest companies in the industry.…
March 1, 2021
Charismatic Leadership in the Fashion Industry
Having a charismatic leader, usually in the form of a “master” or principal designer (often the founder of the company)…
April 7, 2021
Changing Times at Atari
When James Morgan took over Atari in September, 1983, he found a company in complete disarray. Atari was now composed…
February 21, 2021
What Are the Benefits of Yoga?
Yoga is a practice intended to lead us to a more blissful life, with a healthy body and a calm…
March 7, 2021
Leadership in the Fashion Industry
Leadership plays an important role in the success of any organization. In industries that rely on individual creativity there are…
January 21, 2021
Overview of Software Modeling and Design Method
The software modeling and design method described in this book is called COMET (Collaborative Object Modeling and Architectural Design Method),…
January 1, 2021
WHAT ARE THE EFFECTS OF BRAND PLACEMENT?
Why is brand placement used? Because, as already discussed, it is believed to be effective, but, more specifically, brand placement…
March 9, 2021
Bureaucracy and Charisma in Fashion Firms
Fashion firms operate as bureaucracies. Yet if we step inside these firms we are likely to find an organizational culture…
January 23, 2021
NASA plans to fix Mars spacecraft leak then launch in 2018
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