January 17, 2021
What Makes a Good Negotiator?
A number of studies identify characteristics of a good negotiator. Ikle defined a good negotiator as one having a “quick…
January 1, 2021
WHAT ARE THE EFFECTS OF BRAND PLACEMENT?
Why is brand placement used? Because, as already discussed, it is believed to be effective, but, more specifically, brand placement…
January 29, 2021
6 Ways Drinking Warm Water Can Heal Your Body
Stay focused and remember we design the best WordPress News and Magazine Themes. It’s the ones closest to you that…
February 3, 2021
What Is a Facebook Fan Really Worth?
The most accessible measures of progress in your social media program are the raw numbers of fans: Facebook “likes,” Twitter…
March 13, 2021
First-Person Space Invaders
Despite a growing list of competitors and mounting internal problems, Atari remained one of the strongest companies in the industry.…
February 5, 2021
Your Social Media Command Center
You’ve planned, budgeted, and staffed your social media operation. You’ve invested in and mastered powerful social media software. You know…
February 3, 2021
Brand Engagement Metrics
Number of posts, impressions, virality, and reach are good measures of activity on a social network. But part of the…
March 9, 2021
Bureaucracy and Charisma in Fashion Firms
Fashion firms operate as bureaucracies. Yet if we step inside these firms we are likely to find an organizational culture…
February 28, 2021
YouTube Video Remarketing
The Google Display Network encompasses literally millions of websites, reaching 83% of unique Internet users around the world, according to…
March 1, 2021
Charismatic Leadership in the Fashion Industry
Having a charismatic leader, usually in the form of a “master” or principal designer (often the founder of the company)…
